How to Effectively Manage Blogs on Odoo 18 Website: Complete Guide

In the digital age, blogs have evolved beyond personal journals—they're now key tools for marketing and business growth. Whether your goal is to boost online visibility, drive traffic through SEO, or connect with your audience, a well-maintained blog can support every stage of your marketing funnel.

What Odoo 18 Blog Management Offers

Creating a Blog

1. Ensure the Blog module is installed (check Apps section)
2. Navigate to Website > Configuration > Blogs > Blogs
3. Click New
4. Specify Blog Name and Subtitle
5. Select the Website (auto-adds to menu)
6. Save the blog

Creating a Blog Post

1. Click +New in the top-right corner
2. Select Blog Post
3. Choose the blog where the post will appear
4. Enter the post title
5. Click Save

Using Building Blocks

Once the blog post page is created, Odoo opens the page editor with building blocks in the right sidebar:

Block Actions

• Move: Reposition the block by dragging
• Duplicate: Create a copy with same layout
• Delete: Remove the block entirely

Customizing Theme and Style

The Theme tab in the right sidebar manages global design elements:

• Colors: Primary, secondary, light, and dark variations
• Website Settings: Switch Theme, Add Language, Page Layout
• Background: Solid color, image, or pattern
• Paragraph & Headings: Font size, family, line height, margins
• Buttons: Primary/secondary styles, fonts, padding

Publishing a Blog Post

1. Navigate to your blog page in the editor
2. Click the Unpublished toggle at top-right
3. Status changes to Published
4. If title/description not set, SEO optimization pop-up appears
5. Use Auto-fill button for AI-powered SEO optimization
6. Save changes

Conclusion

Odoo 18 simplifies blog management with its easy drag-and-drop editor, built-in SEO tools, and smooth integration with other Odoo apps. Whether you're sharing updates, promoting products, or growing your audience, Odoo 18 provides the tools to create a professional and engaging blog.