Overview

A company, a high-volume fast-fashion brand with 50 retail outlets across India and a global Shopify storefront, was facing major operational bottlenecks. Their legacy integration couldn’t support surging online demand, especially during flash sales. Frequent delays, stock mismatches, and overselling plagued their order cycle. With Ksolves’ robust Odoo-Shopify Connector, The company revolutionized their order imports, stock synchronization, and customer experience scaling effortlessly to meet growing global demand.

Retail

Industry

Odoo ERP

Technology

100%

Success Rate

Braincuber

Partner

Challenges

✗
• Manual Inventory Reconciliation: Stock levels across 50 physical stores and online storefronts had to be updated manually, resulting in frequent overselling and customer dissatisfaction.
✗
Inefficient Order Handling: The previous third-party sync plugin frequently timed out and couldn’t handle peak traffic volumes, especially during sale events. Lag times stretched to 3 hours.
✗
Data Discrepancies: Customer and product data often mismatched between Shopify and Odoo, affecting refunds, returns, and order fulfillment accuracy.
✗
Limited Scalability: As order volumes scaled to 2,000+ daily orders, the existing system couldn’t keep pace, stalling future growth plans and increasing overhead.

Our Solution

To meet the client’s growing operational demands, we replaced their legacy sync with the Braincuber Odoo-Shopify Connector, delivering unmatched performance, scalability, and accuracy.

✓
Odoo Base Connector Setup: We installed the Odoo Base Connector to enable stable API integrations with Shopify. Warehouse locations across Mumbai, Delhi, and Bangalore were mapped precisely to Shopify location IDs, allowing smooth stock reconciliation.
✓
Braincuber Shopify Connector Implementation: Our connector enabled:
✓
Bidirectional Stock Sync: Ensured real-time inventory updates across 50+ outlets and Shopify stores.
✓
Smart Order Flow Mapping: Shopify “Paid” orders auto-converted into Odoo Sales Orders → Delivery Orders. Refunds and returns synced back to Shopify automatically.
✓
Customer Sync: New and returning customer data flowed seamlessly between platforms, aiding personalized marketing.
✓
Stress-Tested Infrastructure: We optimized their server stack (dedicated 16-core VPS, 64GB RAM) and ran a simulated flash sale. The system imported 102,000 orders in under 55 minutes, ensuring readiness for high-traffic sale events.

Results & Impact

12%

• Real-Time Inventory Accuracy

Stock mismatch rate dropped from 12% to below 1.5%, eliminating overselling and improving customer trust. Flash sales now halt precisely at inventory thresholds, ensuring no underselling or stock-outs.

✓

Accelerated Order Processing

Order import lag reduced from 2+ hours to under 15 minutes, even during peak events. The client eliminated 3 full-time manual data entry roles, reallocating staff to strategic roles like marketing and design.

18%

Revenue Growth & Customer Confidence

Q1 revenue surged 18% year-over-year, driven by faster fulfillment and reduced cancellations. Shopify’s “Only X Left” urgency messages reflected live stock data, raising average order value by 7%.

✓

Scalable Expansion

During a “Mega Clearance” event, they processed 150,000+ orders in 80 minutes—with zero failed API calls. This robust performance gave the green light for expansion into 10 new markets globally.

Conclusion

This case study exemplifies how Braincuber’ Odoo-Shopify Connector enabled a fast-fashion retailer to transition from inefficient legacy systems to a future-proof, high-speed integration. With real-time data sync, high-volume handling, and automated workflows, The company achieved operational clarity and retail agility—leading to improved customer experience, better margins, and scalable global growth. For fashion retailers managing both physical and digital storefronts, the Braincuber connector presents an ideal solution to unify platforms, prevent stock issues, and drive performance—especially during high-traffic events.

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