How to Configure Tiered Pricing and Pricelists in Odoo 18 E-Commerce

International e-commerce requires sophisticated pricing strategies. Customers expect to see prices in their local currency, bulk buyers need volume discounts, and seasonal promotions require flexible pricing rules. Managing all this manually across multiple markets becomes impossible as your business scales. Odoo 18's advanced pricelist system automates currency conversion, enables tiered pricing based on quantity or customer segments, and integrates promotional codes—all from a unified platform.

This comprehensive guide shows you how to configure pricelists for automatic currency conversion by country, create quantity-based discounts, set up customer-specific pricing tiers, and implement promotional codes that work seamlessly with your e-commerce store.

Understanding Pricelists in Odoo 18

Pricelists define pricing rules that automatically apply based on customer attributes, product categories, quantities, or geographic location. They enable:

• Multi-Currency Support: Show prices in customer's local currency automatically
• Tiered Pricing: Volume discounts that increase with quantity
• Customer Segmentation: Different pricing for wholesale vs retail
• Promotional Campaigns: Time-limited discounts via promo codes
• Geographic Pricing: Country or region-specific rates

Step 1: Enable Pricelist Feature

1. Access Website Settings: Navigate to Website → Configuration → Settings
2. Find Pricing Section: Scroll to Shop - Products
3. Enable Pricelists: Check Multiple Prices per Product
4. Save Changes: Click Save

After enabling, the Pricelists menu appears under Website → eCommerce.

Step 2: Create Country Groups

Country groups allow you to apply the same pricelist to multiple countries. For example, create an "EU" group for all European Union countries.

1. Navigate to Contacts: Go to Contacts → Configuration → Localization → Countries' Groups
2. Create New Group: Click Create
3. Group Details:
   • Name: e.g., "Indian Customers"
   • Countries: Select all applicable countries
4. Save Group

Step 3: Configure Currency Auto-Conversion Pricelist

Example: Indian Rupee (INR) Pricelist

1. Create Pricelist: Go to Website → eCommerce → Pricelists → Create
2. Basic Configuration:
   • Pricelist Name: "Indian Pricelist"
   • Currency: INR (Indian Rupee)
   • Country Group: Select "Indian Customers"
3. Optional Settings:
   • Selectable: Enable if customers can manually choose this pricelist
   • Website: Select specific website or leave blank for all
   • Company: For multi-company setups
4. Discount Policy:
   • Discount included in price: Show final discounted price only
   • Show public price & discount: Display both original and discounted prices

Step 4: Create Promotional Code Pricelist

Promotional pricelists allow customers to access special pricing by entering a code at checkout.

Example: 50% Christmas Sale

1. Create Pricelist: Name it "Christmas Sale"
2. Set Currency: Choose your default currency
3. Configure Price Rules: Click Add a line in Price Rules section
   • Applied On: All Products (or select specific categories)
   • Min. Quantity: 1
   • Compute Price: Percentage
   • Discount: 50%
   • Start Date: August 1
   • End Date: December 31
4. Set Promotional Code: Under eCommerce tab
   • Promotional Code: "XMAS50"
5. Save Pricelist

Step 5: Enable Customer Pricelist Selection

Allow customers to manually choose from available pricelists on the website.

1. Open Pricelist: Navigate to the pricelist you want to make selectable
2. Enable Selection: Check Selectable option
3. Save Changes

After enabling, customers see a Pricelist dropdown in the shop header where they can switch between available pricelists.

Customer Experience Examples

Automatic Currency Conversion

Promotional Code Application

Advanced Pricelist Strategies

Frequently Asked Questions

Conclusion

Odoo 18's pricelist system provides enterprise-grade flexibility for managing complex pricing strategies across multiple markets, customer segments, and promotional campaigns. From automatic currency conversion that delights international customers to sophisticated volume discounts that incentivize bulk purchases, pricelists are essential for competitive e-commerce operations.

By strategically combining country-based pricelists, promotional codes, and customer-specific pricing, you can create a personalized shopping experience that maximizes conversions while maintaining healthy profit margins across all markets.