Scale Your Beauty Brand Without Managing Chaos
Sync across all channels, track every SKU, batch, and expiry date, and boost customer satisfaction with an ERP built for beauty.

50+ Indian Beauty Brands Trust Us
Mamaearth & Nykaa Partners
Handles SKU Complexity at Scale
Beauty Brands Face Unique Operational Chaos
SKU Explosion
Difficulty tracking thousands of product variations across multiple online and offline channels, leading to stockouts and lost sales.
Expiry Management
Significant revenue loss and compliance risks due to expired products and inefficient first-in, first-out (FIFO) management.
Return Complexity
High operational costs and customer dissatisfaction from processing complex returns and exchanges across various sales platforms.
Braincuber's ERP: Built for Beauty Brands
Our solution is designed to handle the specific complexities of the beauty industry, from multi-channel synchronization to batch and expiry tracking.
Every Channel, Every SKU, In Sync
Integrate with Nykaa, Amazon, Flipkart, Myntra, Ajio, and more. Automatically sync SKU variants and track bundles.
Benefit: Save 30+ hours/month on manual sync.
Never Ship Expired Product Again
Automate batch number tracking and get expiry date alerts to implement FIFO. Reduce expiry losses and ensure safety compliance.
Benefit: Reduce expiry losses by 80%+, ensure safety compliance.
Process Returns Without Manual Chaos
Auto-generate return labels, categorize returns by batch, and set restock rules. Gain better product insights from return analytics.
Benefit: 40% reduction in return processing time.
Beauty Brand Success Stories
Premium Skincare Brand
Before
- 20% SKU sync errors
- 15% return rate
- Manual expiry tracking
After
- <1% sync errors
- 8% return rate
- Automated FIFO
Mass-Market Beauty Brand
Before
- 600+ SKUs chaos
- Seasonal stock pileup
- High return processing cost
After
- Unified inventory view
- 30% reduction in pileup
- 40% time saved
Seamless Beauty Industry Integrations














Special Beauty Features
- Pre-loaded HSN codes
- Pre-configured GST
- Customized return processing
- Regulatory batch tracking
Pricing Tailored to Beauty Brands
Startup
For new brands getting started.
/mo
- check_circleUp to 500 SKUs
- check_circle2 Sales Channels
- check_circleBasic Batch Tracking
Most Popular
Growth
For scaling brands with growing complexity.
/mo
- check_circleUp to 2,000 SKUs
- check_circle5 Sales Channels
- check_circleAdvanced Batch & Expiry
- check_circleAI Product Recommendations
Enterprise
For established, large-scale brands.
Custom
- check_circleUnlimited SKUs
- check_circleUnlimited Channels
- check_circleDedicated Support
Frequently Asked Questions
How does batch tracking work for beauty products?expand_more
Our system allows you to assign unique batch numbers to each production run. When you receive inventory, you scan or enter the batch number, manufacturing date, and expiry date. This data is then used to enforce First-In-First-Out (FIFO) picking, generate alerts for near-expiry products, and provide full traceability for returns or recalls.
Can it handle cosmetics-specific regulations in India?expand_more
Yes, Braincuber is designed with Indian regulations in mind. It includes features like pre-configured GST rates for different cosmetic categories, HSN code management, and batch tracking that is compliant with Drugs and Cosmetics Act requirements, ensuring your documentation is always audit-ready.
What about multi-variant products like lipstick shades?expand_more
We excel at variant management. You can create a master product (e.g., "Matte Lipstick") and then add variants for each shade (e.g., "Ruby Red," "Nude Pink"). Each variant gets its own unique SKU, allowing for precise inventory tracking, sales reporting, and forecasting per shade across all your sales channels.
Ready to Tame Your Beauty Inventory Chaos?
Join 50+ leading Indian beauty brands that have streamlined their operations and unlocked new growth with Braincuber.
